Design. Engage. Delight.
Design
UI/UX
Showcase your brand with striking visuals that connect emotionally and inspire action. Branch Boston’s photography team transforms everyday products into visual experiences that tell your story, spark engagement, and elevate your brand identity.
At Branch Boston, we design digital experiences that go beyond visuals — focusing on empathy, accessibility, and conversion. Our UX/UI experts craft intuitive interfaces, seamless interactions, and data-driven experiences that drive engagement and brand loyalty.
UX Research & Strategy
We begin with in-depth research, personas, and journey mapping to understand your users’ motivations and pain points.
By combining human insights with business goals, we create design strategies that align creativity with measurable outcomes.
Learn more about our AI-Driven Data Analytics and Data Strategy & Architecture solutions that help inform smarter design decisions.
User Experience (UX) Design
Our UX designers build wireframes, information architectures, and prototypes that prioritize clarity and flow.
Every layout is tested for accessibility and intuitiveness, ensuring your users can navigate and interact effortlessly.
User Interface (UI) Design
Our UI design services bring visual consistency, brand identity, and interactivity together.
We create scalable design systems, responsive layouts, and pixel-perfect visuals that elevate your digital presence.
Discover our Branding and Design services to strengthen your brand identity across platforms.
Usability Testing & Optimization
We validate every interaction through A/B testing, heatmaps, and real user feedback to refine performance continuously.
Our iterative design process ensures that your product not only looks great but also delivers real business results.
Ready to create a design that connects emotionally and performs flawlessly? Let’s craft a digital experience that users can’t forget.
We deliver impactful UX/UI solutions tailored to every business domain.
“Branch Boston has been an amazing company to work with the last 7 years. We gave them a simple yet complex request. Let’s build a system to support the training, onboarding, and recognition for our 140,000 employees. Of course, they delivered by not only building an amazing system but helping us to achieve amazing results.”
Michael Flores,
HR Technology Manager, H-E-B Grocery Company
“I’m really pleased with what we’ve achieved this year.”
Sonya Hagopian,
Corporate Communications and Public Relations, Tufts Health Plan
“When we first began our eLearning project, we had no idea what to expect. We weren’t sure how we could turn our “human-centric” content into eLearning that captured the emotionality of our work. The team at Branch Boston took us under their wing, guiding us through the process with patience, intentionality and expertise. They took the ideas in our heads and turned them into impactful and engaging learning experiences.”
Amy Brady,
Founder & Co-Creator, The Flourish Lab
“Over the past year, we have benefited greatly from Branch Boston. They challenge our conventions and open us up to new and better methods. The team is unflaggingly positive, thoughtful, and funny. My highest recommendation goes out to Branch Boston.”
James Flaherty,
Director of Marketing and Communications, Tufts Health Plan
“Working with Branch Boston to create the perfect website for NB Fitness Club has been nothing but a breeze. From development all the way to user training and going live, they were there every step of the way. We received the highest quality service and product with a personal touch.”
Lauren Matuszczak,
New Balance Development Group
Our clients trust us to design experiences that merge creativity, usability, and business intelligence.
End-To-End Experience Design
From research to implementation, we handle every phase of the design lifecycle to ensure seamless digital transformation.
Cross-Platform Consistency
We design experiences that adapt fluidly across web, mobile, and enterprise systems with consistent usability.
Integrated With Technology
Our design processes align closely with Custom Software Development and Cloud Infrastructure ensuring functional and scalable solutions.
Continuous Innovation & Support
We monitor performance analytics and user behaviors post-launch, continuously refining designs for evolving user needs.
Branch Boston to custom build an in-house Learning Management System to replace an Oracle solution that had become costly to license and maintain on a per seat level given the large employee base.
Through our collaboration with InterSystems, Branch Boston designed and developed a digital calculator aimed to quantify the impact of InterSystems’ alert and notification system on healthcare practices.
Discover how Branch Boston’s UX/UI design services craft immersive digital experiences that captivate users, elevate brand identity, and drive meaningful engagement.
What is UX/UI design?
It’s the process of designing digital interfaces that balance aesthetics and usability to deliver seamless user experiences.
What industries do you specialize in?
We work across sectors including finance, healthcare, retail, manufacturing, and education, tailoring design solutions to each audience.
How do you ensure designs align with user needs?
We use data-driven research, user testing, and analytics to refine every stage of the design process.
Do you integrate UX/UI with development?
Yes. Our design teams collaborate closely with our Enterprise WordPress Development and Solution Architecture experts for seamless implementation.
Can you redesign existing products?
Absolutely. We specialize in redesigning legacy systems and interfaces to enhance usability, performance, and visual appeal.
Do you provide ongoing support?
Yes, we offer continuous UX monitoring, performance optimization, and design updates to ensure long-term success.
